{"id":1010,"date":"2019-05-28T13:01:12","date_gmt":"2019-05-28T10:01:12","guid":{"rendered":"https:\/\/mavvo.com.tr\/blog\/?p=1010"},"modified":"2024-12-27T15:37:35","modified_gmt":"2024-12-27T12:37:35","slug":"marka-tescili-nedir-nasil-alinir","status":"publish","type":"post","link":"https:\/\/mavvo.com.tr\/blog\/marka-tescili-nedir-nasil-alinir\/","title":{"rendered":"Marka Tescili Nedir, Nas\u0131l Al\u0131n\u0131r?"},"content":{"rendered":"<p style=\"text-align: justify;\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-1011 aligncenter\" src=\"https:\/\/mavvo.com.tr\/blog\/wp-content\/uploads\/2019\/05\/marka-300x151.jpg\" alt=\"\" width=\"544\" height=\"274\" title=\"\" srcset=\"https:\/\/mavvo.com.tr\/blog\/wp-content\/uploads\/2019\/05\/marka-300x151.jpg 300w, https:\/\/mavvo.com.tr\/blog\/wp-content\/uploads\/2019\/05\/marka-450x227.jpg 450w, https:\/\/mavvo.com.tr\/blog\/wp-content\/uploads\/2019\/05\/marka.jpg 672w\" sizes=\"(max-width: 544px) 100vw, 544px\" \/><\/p>\n<p style=\"text-align: justify;\">Marka; bir firman\u0131n m\u00fc\u015fterilerine sunmu\u015f oldu\u011fu \u00fcr\u00fcn ve hizmetleri, di\u011fer firmalardan ay\u0131ran ve o firmay\u0131 \u00f6zel hale getiren i\u015faret anlam\u0131na gelmektedir. <strong>Marka tescili<\/strong>; i\u015faretin yasal yollarla korunmas\u0131 ve tescil edilmesi demektir. <strong>Marka tescili<\/strong>; i\u015fletmeler i\u00e7in olduk\u00e7a b\u00fcy\u00fck bir \u00f6neme sahiptir. T\u00fcrkiye&#8217;deki firmalar\u0131n marka tescili yapt\u0131rmak ad\u0131na T\u00fcrk Patent ve Marka Kurumu&#8217;na ba\u015fvuruda bulunmas\u0131 gerekmektedir. Marka tescili; hukuki anlamda bir\u00e7ok sorunun ya\u015fanmas\u0131n\u0131n \u00f6n\u00fcne ge\u00e7mektedir. \u0130\u015fletmeler, <strong>marka tescili<\/strong> sayesinde kendi isimlerini kullanarak fayda sa\u011flamak isteyen ki\u015fi ve kurumlara kar\u015f\u0131 tedbir alm\u0131\u015f olurlar. Ge\u00e7mi\u015ften beri i\u015fletmelerin tabelalar\u0131nda g\u00f6r\u00fclen isimler, markad\u0131r. Markalar\u0131n bir\u00e7o\u011fu tescillidir. Bu noktada, herhangi bir marka ismine karar vermi\u015f olanlar\u0131n markay\u0131 kaybetmemek ve markadan faydalanmak ad\u0131na vakit kaybetmeden marka tescili i\u015flemlerine ba\u015flamas\u0131 bir zorunluluktur.<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 14pt;\">Kendi markan\u0131z\u0131 olu\u015ftururken firman\u0131z\u0131n zorlu i\u015f s\u00fcre\u00e7lerini y\u00f6netebilece\u011finiz <a href=\"https:\/\/mavvo.com.tr\/dia-yazilim\/\" target=\"_blank\" rel=\"noopener noreferrer\">Dia Yaz\u0131l\u0131m<\/a>&#8216;\u0131n geli\u015ftirdi\u011fi <a href=\"https:\/\/mavvo.com.tr\/erp\/\" target=\"_blank\" rel=\"noopener noreferrer\">erp \u00e7\u00f6z\u00fcmleri<\/a> i\u00e7in bize <span style=\"color: #ff0000;\">0850 885 06 36<\/span> telefon numaras\u0131ndan yada <a href=\"https:\/\/mavvo.com.tr\/iletisim\/\" target=\"_blank\" rel=\"noopener noreferrer\">ileti\u015fim formunu<\/a> doldurarak ula\u015fabilirsiniz.<\/span><\/p>\n<h2 style=\"text-align: justify;\">Marka Tescili Neden \u00d6nemlidir?<\/h2>\n<p style=\"text-align: justify;\"><img decoding=\"async\" class=\" wp-image-1014 aligncenter\" src=\"https:\/\/mavvo.com.tr\/blog\/wp-content\/uploads\/2019\/05\/marka-R-300x197.jpg\" alt=\"\" width=\"415\" height=\"273\" title=\"\" srcset=\"https:\/\/mavvo.com.tr\/blog\/wp-content\/uploads\/2019\/05\/marka-R-300x197.jpg 300w, https:\/\/mavvo.com.tr\/blog\/wp-content\/uploads\/2019\/05\/marka-R-1024x673.jpg 1024w, https:\/\/mavvo.com.tr\/blog\/wp-content\/uploads\/2019\/05\/marka-R-768x505.jpg 768w, https:\/\/mavvo.com.tr\/blog\/wp-content\/uploads\/2019\/05\/marka-R-450x296.jpg 450w, https:\/\/mavvo.com.tr\/blog\/wp-content\/uploads\/2019\/05\/marka-R-780x513.jpg 780w, https:\/\/mavvo.com.tr\/blog\/wp-content\/uploads\/2019\/05\/marka-R.jpg 1180w\" sizes=\"(max-width: 415px) 100vw, 415px\" \/><\/p>\n<p style=\"text-align: justify;\"><strong>Marka tescili<\/strong> sayesinde tescil edilen markan\u0131n t\u00fcm kullan\u0131m haklar\u0131na sahip olunacakt\u0131r. Bir i\u015fletme, markas\u0131n\u0131 tescil ettirdikten sonra lisans verme, devretme ve miras b\u0131rakma gibi haklara yasal olarak eri\u015fim sa\u011flayacakt\u0131r. Bu sayede, i\u015fletmeler, markalar\u0131n\u0131 koruma alt\u0131na alm\u0131\u015f olacaklard\u0131r. Marka tescili; her \u015feyden \u00f6nce i\u015fletmenin itibar\u0131n\u0131 artt\u0131ran bir unsur olmaktad\u0131r. \u0130\u015fletmesine de\u011fer katmak isteyenler, daha \u00e7ok tan\u0131nma arzusunda olanlar ve sat\u0131\u015f rakamlar\u0131n\u0131 artt\u0131rmak isteyenler, vakit kaybetmeden <strong>marka tescili<\/strong> yapt\u0131rmak zorundad\u0131rlar. Marka tescili, yasal olarak kesinlik sa\u011flamaktad\u0131r. Hukuki sorunlar\u0131n bilhassa dava gibi olaylar\u0131n ya\u015fanmas\u0131 halinde marka hakk\u0131n\u0131n bulunmas\u0131, i\u015fletme sahibinin elini g\u00fc\u00e7lendiren bir unsur olacakt\u0131r.<\/p>\n<h2 style=\"text-align: justify;\">Marka Tescilinin S\u00fcresi<\/h2>\n<p style=\"text-align: justify;\"><strong>Marka tescil<\/strong> s\u00fcresinin de\u011fi\u015fkenlik g\u00f6stermesi s\u00f6z konusudur. Marka tescilinin genel olarak on y\u0131l oldu\u011fu bilinmektedir. Ancak, ek \u00fccretler \u00f6dendi\u011fi takdirde s\u00fcresiz marka tescili yapt\u0131rmak m\u00fcmk\u00fcn olmaktad\u0131r. Marka tescil haklar\u0131; \u00f6zel haklar stat\u00fcs\u00fcnde de\u011ferlendirilmektedir. Bu noktada, mahkeme emri do\u011frultusunda marka koruma alt\u0131na al\u0131nmaktad\u0131r.<\/p>\n<h2 style=\"text-align: justify;\">Marka Tescili \u0130\u00e7in Hangi Evraklar Gereklidir?<\/h2>\n<p style=\"text-align: justify;\">Marka ba\u015fvurusunun \u015fah\u0131s ad\u0131na yap\u0131laca\u011f\u0131 durumlarda <a href=\"https:\/\/mavvo.com.tr\/blog\/proje-erp\/\" data-internallinksmanager029f6b8e52c=\"49\" title=\"Proje ve Taahh\u00fct Firmalar\u0131 \u0130\u00e7in #1 ERP Program\u0131: D\u0130A\">s\u00f6zle\u015fme<\/a>, vekaletname, kimlik fotokopisi, tescili istenen markay\u0131 temsil eden bir logo, <a href=\"https:\/\/mavvo.com.tr\/blog\/fatura-e-fatura-arsiv-iade-tevkifatli-otvli-faturalar\/\" data-internallinksmanager029f6b8e52c=\"23\" title=\"Fatura Nedir? Nas\u0131l Kesilir? E-Fatura, E-Ar\u015fiv, \u0130ade, Tevkifatl\u0131, \u00d6tvli Faturalar Hakk\u0131nda Her \u015eey\">ba\u015fvuru<\/a> \u00fccretinin \u00f6dendi\u011fini g\u00f6steren dekont \u00fccreti; gerekli belgeler aras\u0131nda yer almaktad\u0131r. Marka tescil ba\u015fvurusunun \u015firket ad\u0131na yap\u0131laca\u011f\u0131 durumlarda ise <a href=\"https:\/\/mavvo.com.tr\/blog\/proje-erp\/\" data-internallinksmanager029f6b8e52c=\"49\" title=\"Proje ve Taahh\u00fct Firmalar\u0131 \u0130\u00e7in #1 ERP Program\u0131: D\u0130A\">s\u00f6zle\u015fme<\/a>, vekaletname, vergi levhas\u0131 fotokopisi, tescilinin yap\u0131lmas\u0131 istenen firmaya <a href=\"https:\/\/mavvo.com.tr\/blog\/yapay-zeka-nedir-ai-hakkinda-bilmeniz-gereken-12-sey\/\" data-internallinksmanager029f6b8e52c=\"31\" title=\"Yapay Zeka Nedir: AI Hakk\u0131nda Bilmeniz Gereken 12 \u015eey\">ai<\/a>t bir logo, <a href=\"https:\/\/mavvo.com.tr\/blog\/fatura-e-fatura-arsiv-iade-tevkifatli-otvli-faturalar\/\" data-internallinksmanager029f6b8e52c=\"23\" title=\"Fatura Nedir? Nas\u0131l Kesilir? E-Fatura, E-Ar\u015fiv, \u0130ade, Tevkifatl\u0131, \u00d6tvli Faturalar Hakk\u0131nda Her \u015eey\">ba\u015fvuru<\/a> \u00fccretinin \u00f6dendi\u011fini g\u00f6steren banka dekontu gerekmektedir.<\/p>\n<h2 style=\"text-align: justify;\">Marka Tescilinin Yap\u0131lmas\u0131 A\u015famalar\u0131<\/h2>\n<p style=\"text-align: justify;\"><img decoding=\"async\" class=\" wp-image-1015 aligncenter\" src=\"https:\/\/mavvo.com.tr\/blog\/wp-content\/uploads\/2019\/05\/marka-tescil-islemi-ne-kadar-surer-300x175.png\" alt=\"\" width=\"439\" height=\"256\" title=\"\" srcset=\"https:\/\/mavvo.com.tr\/blog\/wp-content\/uploads\/2019\/05\/marka-tescil-islemi-ne-kadar-surer-300x175.png 300w, https:\/\/mavvo.com.tr\/blog\/wp-content\/uploads\/2019\/05\/marka-tescil-islemi-ne-kadar-surer-768x447.png 768w, https:\/\/mavvo.com.tr\/blog\/wp-content\/uploads\/2019\/05\/marka-tescil-islemi-ne-kadar-surer-450x262.png 450w, https:\/\/mavvo.com.tr\/blog\/wp-content\/uploads\/2019\/05\/marka-tescil-islemi-ne-kadar-surer-780x454.png 780w, https:\/\/mavvo.com.tr\/blog\/wp-content\/uploads\/2019\/05\/marka-tescil-islemi-ne-kadar-surer.png 830w\" sizes=\"(max-width: 439px) 100vw, 439px\" \/><\/p>\n<p style=\"text-align: justify;\"><strong>Marka tescili<\/strong>; karma\u015f\u0131k a\u015famalardan meydana gelmektedir. Marka tesciline ba\u015fvurmak i\u00e7in ilk olarak markan\u0131n net olarak belirlenmesi gerekmektedir. Bu a\u015faman\u0131n ard\u0131ndan enstit\u00fcn\u00fcn belirledi\u011fi s\u0131n\u0131f listesi i\u00e7erisinden markan\u0131n hangisine veya hangilerine <a href=\"https:\/\/mavvo.com.tr\/blog\/yapay-zeka-nedir-ai-hakkinda-bilmeniz-gereken-12-sey\/\" data-internallinksmanager029f6b8e52c=\"31\" title=\"Yapay Zeka Nedir: AI Hakk\u0131nda Bilmeniz Gereken 12 \u015eey\">ai<\/a>t oldu\u011funun belirlenmesi, bu s\u0131n\u0131fland\u0131rmaya g\u00f6re <a href=\"https:\/\/mavvo.com.tr\/blog\/fatura-e-fatura-arsiv-iade-tevkifatli-otvli-faturalar\/\" data-internallinksmanager029f6b8e52c=\"23\" title=\"Fatura Nedir? Nas\u0131l Kesilir? E-Fatura, E-Ar\u015fiv, \u0130ade, Tevkifatl\u0131, \u00d6tvli Faturalar Hakk\u0131nda Her \u015eey\">ba\u015fvuru<\/a> \u00fccretinin yat\u0131r\u0131lmas\u0131 \u015fartt\u0131r. Bu detaylar\u0131n tamamlanmas\u0131n\u0131n ard\u0131ndan Patent Kurumu, ba\u015fvuruyu incelemeye almaktad\u0131r. Kurum, ba\u015fvuruyu yay\u0131na \u00e7\u0131kartarak b\u00fcltende yay\u0131nlamaktad\u0131r. Bu s\u00fcre\u00e7te, markaya dair herhangi bir itiraz talebi gelmezse <strong>marka tescil<\/strong> karar\u0131 \u00e7\u0131kart\u0131lmaktad\u0131r. Marka tescil harc\u0131n\u0131n yat\u0131r\u0131lmas\u0131yla alakal\u0131 olarak belge d\u00fczenlenmektedir. <strong>Marka tescil<\/strong> s\u0131n\u0131flar\u0131n\u0131n say\u0131s\u0131 45 olarak bilinmektedir. Bir ile 34. s\u0131n\u0131flar aras\u0131 \u00fcretim s\u0131n\u0131flar\u0131 olarak ayr\u0131lm\u0131\u015ft\u0131r. 35 ile 45. s\u0131n\u0131flar ise hizmet sekt\u00f6r\u00fc s\u0131n\u0131flar\u0131d\u0131r. <strong>Marka tescil s\u0131n\u0131f\u0131n\u0131 \u00f6\u011frenmek<\/strong> isteyenlerin arama k\u0131sm\u0131na firmalar\u0131n\u0131n esas faaliyet alan\u0131n\u0131 yaz\u0131p sorgulatmas\u0131 gerekmektedir. Liste halinde ortaya \u00e7\u0131kacak sonu\u00e7lar aras\u0131nda \u015firketin faaliyetini en iyi temsil edecek marka tescil s\u0131n\u0131f\u0131 belirlenmeli ve buna g\u00f6re <a href=\"https:\/\/mavvo.com.tr\/blog\/fatura-e-fatura-arsiv-iade-tevkifatli-otvli-faturalar\/\" data-internallinksmanager029f6b8e52c=\"23\" title=\"Fatura Nedir? Nas\u0131l Kesilir? E-Fatura, E-Ar\u015fiv, \u0130ade, Tevkifatl\u0131, \u00d6tvli Faturalar Hakk\u0131nda Her \u015eey\">ba\u015fvuru<\/a> s\u00fcreci planlanmal\u0131d\u0131r. Marka tescil s\u00fcrecinin bitmesi ve tescilin kesinlik kazanmas\u0131; Resmi Gazete&#8217;de yay\u0131nlanmaktad\u0131r. <strong>Marka tescil \u00fccreti<\/strong>; T\u00fcrk Patent taraf\u0131ndan her y\u0131l yenilenmektedir. Marka tescil i\u015flemlerinde sorun ya\u015famak istemeyenlerin alan\u0131nda <a href=\"https:\/\/mavvo.com.tr\/blog\/erp-danismanligi-nedir\/\" data-internallinksmanager029f6b8e52c=\"32\" title=\"ERP Dan\u0131\u015fmanl\u0131\u011f\u0131 Nedir?\">uzman<\/a> bir marka tescil firmas\u0131yla \u00e7al\u0131\u015fmas\u0131 tavsiye edilmektedir. Marka tescil i\u015flemi yapan bir firma, faaliyet g\u00f6sterdi\u011fi pazarda rakiplerine \u00fcst\u00fcnl\u00fck sa\u011flar.<\/p>\n\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-center kksr-valign-bottom\"\n    data-payload='{&quot;align&quot;:&quot;center&quot;,&quot;id&quot;:&quot;1010&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;bottom&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;0&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;0&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;\u0130\u00e7eri\u011fi Oyla&quot;,&quot;legend&quot;:&quot;0\\\/5 - (0 votes)&quot;,&quot;size&quot;:&quot;24&quot;,&quot;title&quot;:&quot;Marka Tescili Nedir, Nas\u0131l Al\u0131n\u0131r?&quot;,&quot;width&quot;:&quot;0&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 0px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 19.2px;\">\n            <span class=\"kksr-muted\">\u0130\u00e7eri\u011fi Oyla<\/span>\n    <\/div>\n    <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Marka; bir firman\u0131n m\u00fc\u015fterilerine sunmu\u015f oldu\u011fu \u00fcr\u00fcn ve hizmetleri, di\u011fer firmalardan ay\u0131ran ve o firmay\u0131 \u00f6zel hale getiren i\u015faret anlam\u0131na gelmektedir. Marka tescili; i\u015faretin yasal yollarla korunmas\u0131 ve tescil edilmesi demektir. Marka tescili; i\u015fletmeler i\u00e7in olduk\u00e7a b\u00fcy\u00fck bir \u00f6neme sahiptir. T\u00fcrkiye&#8217;deki firmalar\u0131n marka tescili yapt\u0131rmak ad\u0131na T\u00fcrk Patent ve Marka Kurumu&#8217;na ba\u015fvuruda bulunmas\u0131 gerekmektedir. Marka [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":1013,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[85],"class_list":{"0":"post-1010","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-is-dunyasi","8":"tag-marka-tescil"},"mb":[],"mfb_rest_fields":["title","gutenberg_elementor_mode"],"_links":{"self":[{"href":"https:\/\/mavvo.com.tr\/blog\/wp-json\/wp\/v2\/posts\/1010","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mavvo.com.tr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mavvo.com.tr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mavvo.com.tr\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/mavvo.com.tr\/blog\/wp-json\/wp\/v2\/comments?post=1010"}],"version-history":[{"count":1,"href":"https:\/\/mavvo.com.tr\/blog\/wp-json\/wp\/v2\/posts\/1010\/revisions"}],"predecessor-version":[{"id":4727,"href":"https:\/\/mavvo.com.tr\/blog\/wp-json\/wp\/v2\/posts\/1010\/revisions\/4727"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mavvo.com.tr\/blog\/wp-json\/wp\/v2\/media\/1013"}],"wp:attachment":[{"href":"https:\/\/mavvo.com.tr\/blog\/wp-json\/wp\/v2\/media?parent=1010"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mavvo.com.tr\/blog\/wp-json\/wp\/v2\/categories?post=1010"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mavvo.com.tr\/blog\/wp-json\/wp\/v2\/tags?post=1010"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}